Flash Sales

Flash sales are short-term promotions or discounts offered by retailers and brands to stimulate quick purchases. These sales typically last for a limited period, ranging from a few hours to a couple of days, and often feature significant reductions on select items. The primary goal of flash sales is to create urgency among consumers, encouraging them to make immediate buying decisions before the offer expires or inventory runs out. Flash sales can be found in various formats, including online marketplaces, brick-and-mortar stores, and through mobile apps. They are often used to clear out excess stock, attract new customers, or boost sales during slow periods. Due to their limited availability, flash sales can create a sense of excitement and exclusivity, making them a popular marketing tactic in retail.